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copywriting
with insight

There?s an elusive spot
somewhere in the overlapping areas of knowing yourself
and knowing your target audience,
of knowing how you talk,
and knowing how they listen.
That sweet spot? That borderline mythical place?

 

I know how to find it.

Insightful copywriting.

There?s an elusive spot
somewhere in the overlapping areas of knowing yourself
and knowing your target audience,
of knowing how you talk,
and knowing how they listen.
That sweet spot? That borderline mythical place?

I know how to find it.

You?ve heard the saying

Time Is
Money

But your time is so much more than that. It?s your self-care. It?s your family bonding. It?s that god-damn Netflix episode you?ve been dying to watch.
If it just ain?t happening for you, stop pouring dead time into it.

Hand it over to me. I?ll get it done, and done right, so you can focus on other things.

I know it feels like you need to do it all sometimes. After all ? this business is your baby,
and who else will love and nurture it like you do?

Think of me as your godmother, tutor, and au pair, all rolled into one.
Let me take care of it, so you can take care of you.

When I was a kid, I wanted to be a writer…

When I was a kid, I wanted to be a writer. I decided to be a teacher instead, so I could have all the gold star stickers my heart desired.

When I was a teenager, I wanted to be a writer. Seeing Peggy in Mad Men lit all my fires.

I went to uni and studied psychology instead because I was afraid inspiration wouldn’t strike when I needed it to.

What I learned was that good writing doesn’t rely on lightning-strike inspiration. It’s a process that you can nurture and refine.

As an adult, I am a writer. And every day, I wake up still wanting to be one.

qUICK FIX?
NO THANKS.

That?s not what I want, and it?s not what I provide.
That?s not to say I don?t work fast but I believe that solutions come from treating the cause, not the symptom. I believe in doing things well.
I believe in creating something that lasts, that can be built on.
I believe in loving every step of the process and every detail of my craft.

Maybe, I?m a little bit of a perfectionist.
But you know what?
I believe you?re worth it.
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